Enriched with moisturisers, JOHNSONS Baby Soap is formulated to gently cleanse your babys delicate skin. It keeps your babys skin feeling soft and smooth, while protecting it from dryness.

JOHNSONS Baby Soap is a clinically proven mild baby soap bar that is convenient to grab for easier bathing and is gentle enough to use on the entire body, including your babys face.

JOHNSONS baby care products. Trusted by moms for over 125 years!

Features & Benefits:
Clinically proven mildness formula
Enriched with moisturisers
Gently cleanses delicate baby skin without drying
Leaves babys skin feeling soft
Free from parabens and alcohol
Hypoallergenic & pH balanced
Paediatrician and dermatologist-tested

About the brand:
At JOHNSONs we never stop raising the bar when it comes to whats best for your baby, weve conducted 90% of all-industry-led research focused on understanding healthy baby skin. Thats why we listened to parents from around the world and reformulated our products, inside and out, to set a new standard for gentle. All in all, we listened to 26,000 consumer voices to help shape and refine our products, proposition, and packaging design. JOHNSONS products are naturally-derived, free from parabens, sulphates, dyes & phthalates, PH balanced and hypoallergenic. The results reflect our fundamental mission: creating a world where every baby thrives. Our newly-reformulated baby products dont just cleanse and moisturize, they turn caring moments at every age and stage into opportunities to strengthen a babys bond with their parents.

JOHNSONs choose gentle!

How to use:
Massage gently over entire body, lather, rinse, dry and snuggle.

Safety warnings:
For external use only. Keep out of reach of children. Keep away from sunlight.

Ingredients:
Sodium Palmate, Sodium Palm Kernelate, Aqua, Glycerin, Palm Kernel Acid, Sodium Chloride, Tetrasodium EDTA, Tetrasodium Etidronate, Disodium EDTA, Parfum.