The new vision of colour by L’Oral Paris. Extraordinary natural-looking colour: the hair colour you wish you were born with.

Ultra-fine colour full of highs & lows – L’Oral Paris’ new micro-oil technology perfectly diffuses a blend of colour reflects into the heart of the fibre, revealing subtle, natural-looking colour. Beautiful, lively, multi-tonal colour – the colour particles are diffused from root to tip, reflecting light to reveal an extraordinary natural-looking colour.

Improved hair texture & radiant shine – the micro-oil technology leaves each strand feeling smoother and cared for.

Hair looks enhanced:
Improved visible condition, with healthy radiant shine. All this without ammonia. Up to 100% grey coverage – strand by strand up to 100% grey coverage that always looks natural.

Innovation:
100 years after inventing hair colour, L’Oral Paris introduces the latest technology in permanent, home hair colour: micro-oil technology.