A retinol powered targeted treatment designed to address specific skin concerns such as deep wrinkles, dark spots and loss of firmness for more youthful looking skin.

Shiseido unveils its most effective targeted treatment, designed to meet the specific needs of mature skin. Thanks to Pure Retinol Advanced, this innovative formula works effectively on visible signs of ageing: deep wrinkles, dark spots, and loss of firmness.

Clinically proven results within just 7 days*, with continuous improvement up to 8 weeks*.

Part of the Vital Perfection range, this expert treatment embodies Shiseido’s scientific excellence for skin that appears visibly lifted, firmed, and brighten.

*Clinical test on 34 women

CONSUMER RESULTS

After one week*: 97% notice fewer wrinkles, 95% see fewer dark spots, and 94% experience fewer lines.

After 4 weeks**: skin is 2x firmer, brighter and more lifted.

After 8 weeks**: up to -73% deep wrinkles, -70% dark spots.

*Consumer test on 104 women

**Self-scoring by 104 women

TECHNOLOGY & KEY INGREDIENTS:

Pure Retinol Advanced, combining pure retinol & SafflowerRED: proven to be more effective than retinol alone*
*in vitro test
TripleLock Technology: optimal stabilization & efficacy of retinol
ReneuraRED Technology: fast, lasting results
VP8 including 4MSK: brightening effects